Over 1,500 members of staff helped trial the uniforms. Boateng described the job as a vast and painstaking undertaking, and it went far beyond clothes. When I get asked about where my design ethos comes from, its so beyond fashion and so rooted in culture. In 2003, he was appointed creative director of menswear at Givenchy, a position he held until 2007. Check your inbox to be the first to know the hottest news. I had a lot of fun as a kid, but I used to get chased because I was black.. While it is being marketed as ready-to-wear, the collection has been conceived more along the lines of bespoke with three patterns and 12 colours and is available in limited editions, meaning once its gone, its gone. So being chased down the street was a daily exercise, he says. Created by Ghanaian-British fashion designer Ozwald. It was about creating an energetic shift internally. Idris Elba stole the show, sauntering down the runway for the grand finale. Created by Ghanaian-British fashion designer Ozwald. Twitter. In 2005, he was invited to be part of the Fashion in Motion series at the Victoria & Albert Museum in London, delivering a collection that mixed burnt orange with lavender, royal blue with periwinkle, and caramel with mustard. British Airways said that Boateng had shadowed a number of airport roles to understand how the uniform needed to perform for each job and ensure a modern British, stylish look with high quality, resilient fabrics that are easy to care for. Although the airline has a strong heritage, it was imperative to support in creating a fresh narrative of change and transcendence, while remaining timeliness.. And to keep things relatively green at least, for an airline staff will hand in their old uniform for recycling or charity donation when they pick up the new. The highly anticipated collection includes a custom-made three-piece suit for men with regular and slim-fit trousers and dress, skirt and trouser options for women as well as a highly fashionable jumpsuit. Get set for the working day we'll point you to all the business news and analysis you need every morning. From the very start this has been about our people.. You have to be grateful, says British-Ghanaian fashion designer Ozwald Boateng. Part of the ground crew uniform for BA designed by Ozwald Boateng. At the time, there were two routes, he says. 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Boateng, the Savile Row. When British designer Ozwald Boateng announced he'd be staging a fashion show about "AI," most people assumed he was talking about artificial intelligence. It was about creating an energetic shift internally. She is the Head of Design and Production of the prestigious brand and leads the team to develop unique bespoke fabrics and designs for British Airways staff including a jumpsuit. By the time he was 17, he was being urged to take his talents to Savile Row, the bastion of British bespoke suit-making. This site is protected by reCAPTCHA Enterprise and the Google. Ozwald Boateng Bespoke Couture Shirt Long Sleeve Double Cuff Peach 15" | Clothes, Shoes & Accessories, Men, Men's Clothing | eBay! The above post is embeded directly from the user's social media account and LatestLY Staff may not have modified or edited the content body. Boateng was born in the Muswell Hill district of London on 28 February 1967, the son of Ghanaian immigrants. In 2019, Boateng released its second iteration, called AI, at the Apollo Theatre in Harlem, New York. Maurice Helman was the first fashion designer to create a uniform in 1946, a grey, military style utilitarian outfit with a tie and stylish hat added. Original reporting and incisive analysis, direct from the Guardian every morning, British Airways will roll out the new range of staff clothing from the spring, financial woes during the coronavirus pandemic. Discovery Company. 25 October 2004. BA said that the new collection had taken inspiration from the airlines people and the experience of flight, and features an airwave pattern inspired by the movement of air over an aircraft wing, as well as a variation of the carriers speedmarque on the jacquard fabric of all tailored garments. The collection offers a fitted three-piece suit with regular or thin-cut style trousers for men and trouser options for women as well including a contemporary jumpsuit- which is an airline first. 0. Created by renowned British Fashion Designer-Ozwald Boateng, the collection of garments will be worn by more than 30,000 of the airline's colleagues from spring 2023. More than 30,000 people will don the new uniforms starting in the spring. Opinions expressed by Forbes Contributors are their own. Sean Doyle, British Airways chairman and chief executive officer, said the uniforms represent the brand and the very best of modern Britain, helping us deliver a great British original service for our customers.. The airlines engineers and ground operations agents will be first to wear the new uniform from Spring 2023. In September 2018 the carrier confirmed that British designer Ozwald Boateng OBE had been commissioned to create the range of new uniforms, and BA said Boateng had spent four years developing the collection with painstaking care. Ozwald Boateng said about his collection: Designing this uniform was a vast and painstaking undertaking and it went far beyond clothes. Recent Retail Thefts a Concern for N.Y. Of course, the uniforms arent quite up to Savile Row specifications they are high-quality, resilient fabrics that are easy to care for. The outdoor uniforms have even been put into freezers and into the shower to test their fit for extreme weather. I knew that my being on Savile Row and having shows in Paris had cultural implications. Engineers have been covertly donning the new uniforms while performing flightmaintenance out of sight in Manchester and Cotswold Airports while the cabin and flight crew clothes have been put to the test on cargo flights around Europe. A tunic and hijab option has also been created for the global carrier. There were no other reference points," he says. There are also tunic and hijab options. Feedback led to amendments including easy access tool pockets being added to engineers uniforms, gloves with touchscreen fabrics being introduced for ground handlers, and cabin crew aprons being widened to help with meal service. All Rights Reserved. Around 90% of the material is a fabric mix using recycled polyester. The new clothing range includes jumpsuits. British Airways has unveiled a new uniform for the first time in nearly 20 years. So when I got my first bit of media in the 1980s, I knew what that would mean. As they pick up their new items of uniform, theyll hand in their Julien MacDonald garments, which will be donated to charity or recycled to create toys, tablet holders and more, with a number of items gifted to the airlines museum. LONDON Ozwald Boateng has given new meaning to runway design with the debut of his first clothing and accessories collection for British Airways staff. May 7, 2019. I took that position to say, whats the big deal? I have only been able to have this conversation recently, he explains. I went to school in the 1970s and culturally I grew up in a time when racism was real. Instead, I positioned myself just as a creative who happened to be black. Away from fashion, in 2008, Boateng was appointed to the Reach committee, to help inspire and motivate young black boys, and he co-founded the Made In Africa Foundation, a non-profit aiding development across the continent. Movies. Also read: NZ Post Launches New Uniforms for the Mail Carriers and Couriers. 9 Dec 2003 About 22 results for Ozwald. Although the airline has a strong heritage, it was imperative to support in creating a fresh narrative of change and transcendence, while remaining timeliness. adds further. The designer has created a pattern inspired by the movement of air over a metal wing. Although the airline has a strong heritage, it was imperative to support in creating a fresh narrative of change and transcendence, while remaining timeliness.. Story link here;https://fashionunited.com/news/fashion/british-airways-unveils-new-uniforms-by-ozwald-boateng/2023010951558, Stay tuned for the latest news on our radio stations, Copyright 2023 Communications Fiji Limited, 2 March, 2023, 8:11 pm Central - 25C Rain, Secondary School Basketball Competition, Vodafone Netball Oceania World Cup Qualifier, https://fashionunited.com/news/fashion/british-airways-unveils-new-uniforms-by-ozwald-boateng/2023010951558. BA said old Julien Macdonald uniforms will be donated to the airlines museum or to charity or will be recycled to create toys and other items. I didnt position myself like that. Taking the airline into its next chapter, British Airways unveils a new work uniform. He will show his first collection in June 2005. Sean Doyle, British Airways Chairman and CEO, said: Our uniform is an iconic representation of our brand, something that will carry us into our future, representing the very best of modern Britain and helping us deliver a great British original service for our customers. appreciated. In 2006, he received an OBE from Queen Elizabeth II for services to British fashion. The last designer to dress the staff was . For the first time in almost 20 years, British Airways has unveiled a new uniform. As part of British Airways BA Better World commitment to work with sustainable suppliers, the airline is only working with manufacturers that are members of the Better Cotton initiative, the worlds leading sustainability initiative for cotton, whose mission is to help cotton communities survive and thrive, while protecting and restoring the environment. Release Calendar Top 250 Movies Most Popular Movies Browse Movies by Genre Top Box Office Showtimes & Tickets Movie News India Movie Spotlight. Ozwald Boateng returned to London Fashion Week after a 12-year hiatus with a stunning display of Black British talent. You are judging the creative, not what the person looks like.. I put in the work, he says. I write about travel, food, culture and fashion. NYFW Fall 2023 Street Style Hair Trends: Unexpected Updos, The 20 Best Slouchy Bags That Exude Laid-BackStyle, NYFW Street Style Recap: The Fashion Crowd GoesGreen, Noah Cyrus Confidently Freed the Nipple in a Showstopping Mesh Look for Milan Fashion Week, Evanna Lynch Addresses J.K. Rowling Trans Controversy, Says the Author Advocates for Most Vulnerable Members of Society. Commenting on the design, Boateng said in a statement: Designing this uniform was a vast and painstaking undertaking and it went far beyond clothes. According to Mr Boateng and his team, they spent time observing various British Airways staff for inspiration and understanding of their job, to bring out final products that will enhance their jobs and offer class and elegance. Photo: That Concept Store. Many of the outdoor garments were tested in deluge showers and freezers at -18 degrees Celsius to ensure they were water resistant, durable and fit for extreme weather conditions. We wanted to create a uniform collection that our people are proud to wear and with the help of over 1,500 colleagues, we are confident that we have delivered this. adds further. The old uniforms, designed by Julien MacDonald, will be donated to charity, recycled or displayed in the airlines museum. While studying computer science at Southgate . Lets hope that works for the beleaguered airline. Gwin Atelier: Young KNUST on an entrepreneurial journey to becoming top illustrator with his unique wedding invitations and kente designs. Virgin Atlantic is delighted to be introducing brand new amenity kits for its Upper Class passengers, specially designed by bespoke couturier and Savile Row tailor Ozwald Boateng . The collection has a tailored three-piece suit for men, who can choose between regular or slim fit pants. His dazzling cuts drew in a new generation of customers, and with clients such as Forest Whitaker, Russell Crowe, Daniel Day Lewis and Spike Lee, Boateng is credited with reviving suit-making, saving Savile Row from extinction in the process. Commenting on the news Sean Doyle, British Airways chairman and CEO, said: Our uniform is an iconic representation of our brand, something that will carry us into our future, representing the very best of modern Britain and helping us deliver a great British original service for our customers. Ozwald Boateng on IMDb: Movies, Tv, Celebrities, and more. Acclaimed Savile Row tailor and designer Ozwald Boateng and his team, led by Head of Design & Production, Angelica Colucci, created unique bespoke fabrics and designs for the airline, including a first for an airline: a jumpsuit. One of my main objectives was to create something that spoke to, and for, the airlines colleagues. One of my main objectives was to create something that spoke to, and for, the airlines colleagues, Boateng said, adding that he wanted to design something that inspired and empowered them, encouraged them to conduct their roles with pride and, most importantly, to ensure that they felt seen and heard.. Get premium, high resolution news photos at Getty Images In Dubai to launch his latest ready-to-wear capsule collection, called Black AI, with the initials standing for authentic identity, at That Concept Store in the Mall of the Emirates, Boateng could be forgiven for feeling self-satisfied. Ozwald Boateng is a reputable global fashion icon For the first time in almost 20 years, British Airways has unveiled a new uniform. More than 1,500 coworkers from across the airline participated in 50 workshops to ensure the suitability of the clothing, including design workshops, prototype feedback sessions, and garment trials. Fitting, as the Apollo is one of Harlem, and the country's, most iconic showplaces for black culture. CNN Sans & 2016 Cable News Network. Beginning in the spring of 2023, the airlines engineers and ground personnel will be the first to wear the new uniform. LONDON Ozwald Boateng has given new meaning to runway design with the debut of his first clothing and accessories collection for British Airways staff. 6 January 2023 10:12am. WWD and Women's Wear Daily are part of Penske Media Corporation. Although only in his twenties and almost entirely self taught, in 1994 he took his collection to Paris Fashion Week the first tailor to do so. PAY ATTENTION: Click See First under the Following tab to see YEN.com.gh News on your News Feed! Boateng shadowed workers in various roles to understand the requirements with the uniform tested out discreetly on cargo flights and hangars in Manchester and the Cotswolds, and in deluge showers and freezers at -18C to ensure their durability in all extremes. Boateng shadowed staff to get an idea of their movements and requirements before designing the line, while for the past six months, crew have worn the uniform in secret trials on cargo flights, while maintenance staff have worn them out of sight at the UKs Manchester and Cotswold Airports, according to a press release. In reality, Boateng preceded Abloh as the head of a major fashion house by 15 years, something all but forgotten today. They took inspiration from the British Airways people and the experience of flight, spending time shadowing staff in their roles at the airline. Where is the Russian oil stashed in Ghana? And to have the right impact, you cant shout, you have to just do it by being present.. ), King Charles III Coronation: 700-Years-Old Coronation Chair Made of Oak To Be Used for Crowning Ceremony (Watch Video), TikTok Ban: US House Democrat Opposes Giving Power to President Joe Biden To Block Chinese Video Sharing App, Nokia New Logo: Mobile Maker Giant Changes It's Iconic Logo to Signal Strategy Shift, Xiang Xiang, Japan-Born Giant Panda, Set Off for China From Tokyo Zoo (Watch Video). Prototypes were tested on members of the cabin and flight crew during cargo flights across Europe, while engineers secretly trialed their new uniforms out of the public eye at Manchester and Cotswold Airports. British Airways' new uniform options include a jumpsuit and hijab. The new uniform will become mandatory for all British Airways flight attendants, pilots, and check-in agents in the summer of 2023. Commenting on the news Sean Doyle, British Airways chairman and CEO, said: Our uniform is an iconic representation of our brand, something that will carry us into our future, representing the very best of modern Britain and helping us deliver a great British original service for our customers. The chic new collection artfully combines functionality with the elegance youd expect from Ozwald Boateng. Born to Ghanian parents and immensely proud of his heritage, Boateng realised that he wanted to be able to change how people of colour were perceived. More than 1,500 employees took part in 50 workshops, and staff have been secretly testing the uniforms over the last six months on cargo flights and while maintaining aircraft out of sight in Manchester and Cotswold Airports. Jackie Molloy for The New York Times. British Airways said that Boateng had shadowed a number of airport roles to understand how the uniform needed to perform for each job and ensure a modern British, stylish look with high quality, resilient fabrics that are easy to care for. Who procured it and for what? This helped develop a timeless collection. A hijab option is also available for Muslim crew members. . All British Airways cabin crew, pilots and check-in agents will have a switch over date from their current uniform to the new one in Summer 2023. Sign up if you are a: Model, Photographer, Stylist, Makeup or Hair Stylist, Casting Director, Agent, Magazine, PR or Ad agency, Production Company, Brand or just a Fan! Comprising lightweight silk bomber jackets, woven tank tops, seersucker shirts and fluid, floor-length kimonos, the collection is decorated in the same vibrant Ghanaian patterns, some literal and others a little more discreet, including an intricate motif that turns out to be a letter from the Adinkra alphabet, repeated over and over. 37. The collection features a tailored three-piece suit for men with regular and slim fit style trousers and dress, skirt and trouser options for women, as well as a modern jumpsuit which is an airline first. He was inspired by the immaculate suits his father wore, and received his first suit (a double-breasted outfit in purple mohair) from his mother at the age of eight. Wednesday, January 11, 2023 at 1:46 PM by Portia Arthur. 7:51 AM EST, Fri January 6, 2023. Highly sought-after Savile Row tailor, Ozwald Boateng and his team started designing in 2018 under the direction of Angela Colucci. Ozwald Boateng's latest capsule collection is now available at That Concept Store. What to Watch Latest Trailers IMDb Originals IMDb Picks IMDb Podcasts. I was never unsure about me, but put that in the landscape of racism and it was tough. It was about creating an energetic shift internally. The airwave pattern that features across the entire uniform collection including jackets, T-shirts, buttons and ties was inspired by the movement of air over an aircraft wing. We were the first fashion show to be held there, and I got to sign my name on the wall among all those greats. You are already subscribed to our newsletter! We wanted to create a uniform collection that our people are proud to wear and with the help of over 1,500 colleagues, we are confident that we have delivered this., See a whole year of Reward Seat Availability on one page at SeatSpy.com, Air India to lease six Boeing 777 aircrafts by 2023 to expand its fleet, IHCL debuts in Dharamshala with opening of Norbu The Montanna. More than 1,500 British Airways staff have had an input into the design and testing of the new collection over the last four years. BA said more than 90 percent of the garments have been produced using sustainable fabrics from blends of recycled polyester and that the airline is only working with manufacturers that are members of the Better Cotton Initiative. So again, its back to gratitude. The airline's current threads, designed by Julien MacDonald, will be replaced by a line created by Ozwald Boateng, the Savile Row designer and tailor. Boateng and his team have been developing the collection since 2018 looking at the various airport roles to understand how the uniform needed to perform for each job and ensure a modern British, stylish look with high quality, resilient fabrics that are easy to care for. NEW YORK (AP) Ozwald Boateng, the one-time wunderkind of London's Savile Row and the bespoke tailor to the stars, filled the historic Apollo Theater to its rafters in celebration of the 100th anniversary of the Harlem Renaissance as he launched his first womenswear collection after 30-plus years in the men . The overhaul of the flag carrier's. Engineers and ground operation agents will be the first to wear the new uniforms from spring 2023, followed by cabin crew, pilots and check-in agents from this summer. It will be the first new British Airways uniforms in nearly 20 years, replacing the current range designed by Julien MacDonald OBE. By contrast, Boatengs suits were beautifully cut, tailored for a slim, elegant fit, and came lined in jewel-toned silks in purple, orange or fuchsia. These trial workshops helped the design team to create a unique ensemble that will stand the test of time. Ozwald Boateng, creative director of Ozwald Boateng Ltd., during an interview for Bloomberg Quicktake's "Emma Barnett Meets", in London, U.K., on Wednesday, Feb. 2, 2022. January 17, 2023. This is a BETA experience. Ozwald Boateng, center, in green, and friends backstage after his immersive fashion experience at the Apollo Theater in Harlem. All Rights Reserved. Video: Do These Outrageous Celebrity Fashion Looks Hold Up? I couldnt talk about racism when I started, because I would have been seen as the angry young man, and I didnt want what I created to be confused., A model backstage at Ozwald Boateng's Black AI show. At that point in the 1980s, tailoring as an art form was dying, as designers cut their suits loose and boxy. Boateng took great effort to create a completely unique collection, drawing inspiration from the airline and its people. He was the first black man on Savile Row and the first tailor to show at Paris Fashion Week. It will be the first new British Airways uniforms in nearly 20 years, replacing the current range designed by Julien MacDonald OBE. Boateng said in a statement: Designing this uniform was a vast and painstaking undertaking and it went far beyond clothes. I had a very strong belief in myself because of my father he gave me a lot of confidence and he brought me up with a certain sense of self. Ghanaian Designer Ozwald Boateng Commended After Posting New Uniforms He Designed For British Airways Crew. This is the first time staff of an airline would be wearing a jumpsuit to serve its local and international customers. British Airways has unveiled a new uniform its first in nearly two decades. The new range of uniforms includes a tailored three-piece suit for men, with regular and slim fit style trousers and dress, skirt and trouser options for women, as well as a jumpsuit which BA says is an airline first. Sustainability was a key factor in the latest uniform design process. Entdecke Oswald Boateng Pure New Wolle Marineblau Blazer 42R glnzend blau Futter 32" Kragen-Saum in groer Auswahl Vergleichen Angebote und Preise Online kaufen bei eBay Kostenlose Lieferung fr viele Artikel! When Virgil Abloh became creative director for menswear at Louis Vuitton, they talked about him being the first black designer.. Ozwald Boateng Fashion Show Experience : At The Apollo Theater in New York - Main Event - Runway Ozwald Boateng The event was a celebration of diversity, diaspora, music, history and fashion. From the very start this has been about our people. While successful, the ploy has at times backfired, as evidenced during the rise of Virgil Abloh. British Airways has unveiled the new uniforms which will be worn by over 30,000 employees,more than four years after plans were first announced. Something that inspired and empowered them, encouraged them to conduct their roles with pride and most importantly to ensure that they felt seen and heard. Woman single-handedly takes on BA and wins, EasyJet pilot does 360-degree turn so passengers can see the Northern Lights, Virgin Atlantic scraps requirement for gendered uniforms, Easyjet introduces uniforms made from recycled plastic bottles, American Airlines launches new Lands End uniforms, To see our latest subscription offers for Business Traveller editions worldwide, click on the Subscribe & Save link below. Get the latest news about Ozwald Boateng from i24 news. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. British Airways has unveiled the new uniforms which will be worn by over 30,000 employees, more than four years after plans were first announced . The airlines current threads, designed by Julien MacDonald, will be replaced by a line created by Ozwald Boateng, the Savile Row designer and tailor. hbspt.cta.load(1839515, '44366fce-c00c-42ef-8f50-0312b0bd5b86', {"useNewLoader":"true","region":"na1"}); UniformMarket News is a service of Sellers Commerce LLC. The last designer to dress the staff was Julien Macdonald. In order to understand how the uniform was required to function for each position and provide a contemporary British style with durable, high-quality textiles that are simple to take careof, he shadowed a number of airport roles. Early life. While Black AI represents the third chapter in the story, there are, he promises, two more to come. The designs will replace ones created nearly 20 years ago by Julien Macdonald. By LEANNE ITALIE May 6, 2019. Everyone from Ray Charles to Gil Scott-Heron to James Brown has performed on that stage., Ozwald Boateng has made his first foray into womenswear. In a report by Forbes, it stated that about 1500 employees of British Airways took part in fifty workshops to test the suitability of the garments from design workshops to prototype feedback and garment trials. It was great to see that adjustments were made after our feedback. British Airways Introduces New Work Attire Designed by Ozwald Boateng, NZ Post Launches New Uniforms for the Mail Carriers and Couriers, Empire State Building Unveils New Art Deco-Inspired Uniforms by Fashion DesignerPeyman Umay, Mi Hub Launches the First Annual International Uniform Week, Prioritizing Safety for Women in Industrial Jobs with Custom-built PPE. Feedback led to amendments including easy access tool pockets being added to engineers uniforms, gloves with touchscreen fabrics being introduced for ground handlers, and cabin crew aprons being widened to help with meal service. The Savile Row tailor has created the. The pockets on the apron, for example, were widened after the trial so we had more room for everything we need during meal services on board. As part of British Airways BA Better World commitment to work with sustainable suppliers, the airline is only working with manufacturers that are members of the initiative. Fashion designer Ozwald Boateng underscores the importance of sustainability in the industry https://t.co/YWWRQy7oC8 pic.twitter.com/pZPaKwgBCm Reuters (@Reuters) February 28, 2023, (SocialLY brings you all the latest breaking news, viral trends and information from social media world, including Twitter, Instagram and Youtube. The airline has resisted following rival Virgin Atlantic in offering gender-neutral uniforms or a free choice for all, with male crew getting a tailored three-piece suit with regular and slim-fit style trousers. Last year sister carrier Iberia launched its new uniform collection, based around the colours of navy blue and fawn, alongside the airlines signature red and yellow. Crew had their apron pockets widened after reporting in trials that they needed more space during meal service. Grateful, says British-Ghanaian fashion designer Ozwald Boateng from i24 news and international.... From Ozwald Boateng from i24 news at Paris fashion Week after a 12-year hiatus with a stunning display black. Test of time time in almost 20 years street was a vast and painstaking undertaking and it went far clothes... Has given new meaning to runway design with the debut of his first clothing and accessories for... Fashion house by 15 years, replacing the current range designed by Julien MacDonald MacDonald.... Reference points, '' he says in a time when racism was real Airways uniforms in nearly 20 years something. It went far beyond clothes my first bit of media in the museum... An input into the shower to test their fit for extreme weather Young! The job as a vast and painstaking undertaking, and for, the son of Ghanaian.... Muslim crew members myself just as a creative who happened to be the first to wear the new...., two more to come three-piece suit for men, who can choose between regular or slim fit pants agents... Of staff helped trial the uniforms spoke to, and the first to know the hottest news starting the! Have even been put into freezers and into the shower to test their fit for weather..., there are, he says, the ploy has at times backfired as. Virgil Abloh appointed creative director of menswear at Givenchy, a position he held 2007. About me, but I used to get chased because I was never unsure about me, but I to... With his unique wedding invitations and kente designs uniform will become mandatory for all British Airways in. Wedding invitations and kente designs country 's, most iconic showplaces for black culture my ethos! Tailored three-piece suit for men, who can choose between regular or slim fit pants,,. Time shadowing staff in their roles at the time, there were no reference! Story, there were two routes, he explains painstaking undertaking, and it went far beyond clothes collection. Be grateful, says British-Ghanaian fashion designer Ozwald Boateng and his team started Designing in under! Had cultural implications replacing the current range designed by Julien MacDonald OBE for crew... After reporting in trials that they needed more space during meal Service mandatory for all Airways... Paris had cultural implications 1:46 PM by Portia Arthur a daily exercise, says... 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