'We have publicly released the HRIPT test results for all of our products. Read about our approach to external linking. This indicates that more products besides the Olaplex No.3 Hair Repair Perfector are causing side effects for people. 4, Olaplex No. 2 min read. Lastly, it protects your hair from further breakage. In many ways, this Olaplex suit feels a bit like . 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Olaplex Holdings is being sued by nearly 30 consumers who claim that some of the popular hair care products caused hair loss, hair damage and scalp injuries. She said she visited a dermatologist, who diagnosed her with psoriasis and eczema, and suggested she switch to hypoallergenic hair products. The company is also facing lawsuits. The customers said in the suit that Olaplex products "contain or have until recently contained" the allergy-causing ingredient lilial, and that they also include panthenol, as well as ingredients like sodium benzoate that they said could form the chemical benzene. CEO JuE Wong says 2023 is a year to reset the business, Company faces lawsuit alleging its products cause hair loss. Olaplex works on the inside of the hair to strengthen the bonds between the hair's molecules. Further, much of the defendants press coverage amounts to no more than a purchased ad or paid mentions in blogs and by influencers on social media, the suit, filed on February 9 in California, relays. Consult with your doctor before making any changes to your daily routines or diet. Insider has previously reported on Olaplex customers who said they experienced hair loss and got refunds. "The hair has split and broken, causing it to look unkept and as if it were cut with a weedwhacker," the suit says. You only need a very small amount of each therefore lasts for ages. A group of 28 women have joined together to file a lawsuit against the makers of Olaplex, claiming that the popular hair care products contain dangerous chemicals, which may . Olaplex is the latest haircare brand to face a lawsuit after allegations that the brand's products caused hair loss for some consumers. The lawsuit was filed on Feb. 9 in California and claimed that the women used Olaplex products to repair damage, but the products were harmful and left the women's scalps in . We don't know if they changed anything else in their hair routines that could have caused such issues. There is a lawsuit that says the companies cause-- the company's products cause hair loss and other problems. Consumers argue the ingredients alleged to be in the Olaplex hair care products lead to allergic contact dermatitis, resulting in hair loss and injuries to the scalp. As the suit tells it, Los Angeles-based Olaplex and co-defendant Cosway Co.s unreasonably dangerous products fail to meet even the minimum cosmetic industry standards, as evidenced by the fact that, for instance, the Olaplex No. Each situation is different, so she recommends consulting with an attorney in your state with any legal questions. Launched in California in 2014, Olaplex claims that its products, using patented chemistry, are scientifically proven to restore damaged hair. Sign up for notifications from Insider! I was using No. The hair loss claims against Olaplex started making the rounds online before the lawsuit was officially filed. The title of the article is: Olaplex Class Action Claims Hair Care Product Sold at Sephora Contains Dangerous Chemical.. Companies frequently offer refunds to customers who have complaints about products. About 30 women are suing the Olaplex hair-care company, claiming its products caused their hair to fall out, bald spots to form, and skin rashes and other conditions to crop up. It's difficult to know just how many refunds Olaplex has issued. So, if you try it and lose your hair because of it, you will have to live with the results. Nearly 30 women are suing hair care brand Olaplex for negligence and false advertising, claiming their products contain allergens and irritants that caused them hair loss and dry, brittle hair. The company's filing also noted that it had "proactively" devised a new version of the product that didn't contain lilial, which Olaplex said in a February social media post it had previously used "in small amounts as a fragrance.". A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. "Far from repairing and protecting hair from damage, the products have instead left plaintiffs' hair dry, brittle, frizzy, and dull," the complaint said. Popular haircare company, Olaplex, is being sued by 28 women who claim its products caused hair loss, blisters and other conditions. hide caption. A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. More than one person reported that their blisters didnt want to heal or that they had some other skin issue. I stopped olaplex 4 months ago and guess what? You cant see their posts without joining the group, but there is some information given in their rules. Anyone experiencing consistent hair breakage should consult their stylist and dermatologist to best understand their unique hair and skin needs. Olaplex was sued by a group of customers who alleged that its hair care products contain "dangerous" chemicals that can cause "serious injury.". Contact Sindhu Sundar at ssundar@insider.com or on the encrypted messaging app Signal at (984)-377-3887. Having a patented ingredient unique to their product is a good thing. Top Class Actions shares that the court documents of the first court dates show the company openly admitted to knowing the risks of lilial. New York City-based marketing manager Amanda Fontenot has also sought a refund from Olaplex. Olaplex, the bond-building hair care brand long-praised by influencers, celebrities and hairstylists alike, is being . 3 min read. "A lot of this is breakage that came up after using Olaplex," she tells viewers. Barnhouse stopped using the products after 10 treatments because her hair started breaking, she said. I have now lost half of my hair with spots that are very thin. To the contrary, many believed their situation would have been worse but for the Products.. In their products, Olaplex has their patented Bond Building Technology. A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. The brand known for its ability to repair damaged hair is facing its biggest challenge yet: repairing a damaged reputation brought on by numerous consumer complaints and pending lawsuit. The lawsuit, which was filed in California, alleges that the company falsely states that it provides "the ultimate breakage insurance." Olaplex's website outlines the system it uses to "noticeably . How to Geta Free Flight to Hong Kong in 500,000 Airline Ticket Giveaway, Stocks Drop for a Second Day; Yields Stay Elevated: Markets Wrap, The SPAC Fad Is Ending in a Pile of Bankruptcies and Fire Sales, Apple Suppliers Are Racing to Exit China, AirPods Maker Says, Microsoft Expands Game Pass as Regulators Fret Over Activision Deal. Olaplex's statement added that there are "a wide variety of reasons for hair breakage or hair loss," calling the allegations in the lawsuit "baseless accusations.". Pour en savoir plus sur notre utilisation de vos informations, veuillez consulter notre Politique relative la vie prive et notre Politique en matire de cookies. By March, Genute said her hair had turned dry and brittle with strands breaking in half, and she spotted flaky red spots on her scalp all issues she had never experienced before. Top Class Actions is a legal site that handles public lawsuits. Olaplex created an entirely new category in haircare when the brand launched its bond-building products in 2014. Despite the foregoing, Olaplex products remain on store shelves, the complaint shares. 'You may have recently heard that Olaplex products cause hair loss. Olaplex, a popular luxury haircare brand, is the subject of a lawsuit by customers who say the products are causing significant hair loss, bald spots and . You may be surprised to know that Olaplex has a lawsuit against their hair loss products. 4 Bond Maintenance Shampoo and No. Save my name, email, and website in this browser for the next time I comment. The lawsuit, which was filed by over two dozen customers, is seeking at least $75,000 in damages. Individual products sell for as little as $16 on Olaplex's website, while the full set of products runs $240. The lawsuit, filed last week in a Californian district court, claims the plaintiffs "have lost their hair - in some cases more than half and leaving bald spots in others". It demanded more than $75,000 in damages for all and to stop false advertising. US laws are different and allow it to still be sold in the states for the time being. Again, Olaplex products passed this test. Always consult your doctor before starting any new hair loss routine. Olaplex products are also cruelty-free, pH-balanced, and vegan. The case also contends that Olaplex products include an excessive amount of plasticizing agents such as glycol, the overuse of which can weaken and damage hair. She said she had used Olaplex products for two years when, in mid-2020, her hair began feeling dry and breaking in half. Olaplex, the bond-building hair care brand long-praised by influencers, celebrities and hairstylists alike, is being sued by about 30 customers for hair- and scalp-damage claims. Consumers, editors, and the general public need to understand [that] when it comes to products, ingredients are just part of the story, says cosmetic chemist Ginger King. But in recent months there has been a mountain of growing controversy regarding Olaplex, primarily on TikTok and Instagram, where 'de-influencers' and reality-TV actress turned beauty influencer and entrepreneur Kristin Cavallari have warned followers to stay away from the range of products. 5 Bond Maintenance Conditioner, Olaplex No.8 Bond Intense Moisture Mask, and, Olaplex No.9 Bond Protector nourishing Hair Serum. "OLAPLEX products do not cause hair loss or hair breakage," a spokesperson for the company told Insider in a statement. (Bloomberg) -- Olaplex Holdings Inc. is facing a lawsuit filed by about 30 consumers who allege the company's products damaged their hair and scalp . She told Insider that she sent Olaplex her receipt on Sunday after seeing other buyers post about getting refunds in the Facebook group, "Olaplex Hair Loss/Hair Damage?". The company has denied the claims made in the lawsuit, telling "GMA" in a statement, "Olaplex products do not cause hair loss or hair breakage. 'My hair is now in great condition and can go for 4 days between washes. 7, Olaplex No. 5 Bond Maintenance Conditioner has a person saying they used to have long hair but now must wear extensions due to hair loss from these products. We and our partners use data for Personalised ads and content, ad and content measurement, audience insights and product development. Olaplex products are widely available in beauty retail stores and online. In many of these cases, hair loss is extreme and almost instantaneous, sometimes reported as being between 50% and 70% of the users hair. The brand became one of the most high-profile beauty startups after it gained popularity on TikTok and other social media platforms. In the video, she zooms in on partial strands of hair sticking up from her head. "[Olaplex's] response to me is pretty concerning because they don't really seem to care," Genute said. In addition, Olaplexs marketing which includes the use of celebrity photos is misleading given that many of these celebrities do not regularly use the Products, much less sponsor or endorse them in any way, the filing claims. No-Cap8698 3 days ago. We don't know if they were using expired Olaplex. If you are considering using Olaplex products, I strongly recommend you join that Facebook group. Attorneys for the plaintiffs said they carefully considered any other causes of hair and scalp problems, but found that "the products alone are to blame.". Track your investments 24 hours a day, around the clock from around the world. En cliquant sur Accepter tout, vous acceptez que Yahoo et nos partenaires traitent vos informations personnelles et utilisent des technologies telles que les cookies pour afficher des publicits et des contenus personnaliss, et des fins de mesure des publicits et des contenus, dtude des audiences et de dveloppement de produit. Unfortunately, this case is only for the Olaplex sold in Canada. told "GMA." For those wanting to learn how to remedy their hair and scalp. Bloomberg Daybreak Asia. They allege the products caused hair loss, breakage, brittle . She said she's lost about half of her hair's volume, giving her enough for a "walnut-sized bun" on the top of her head. It is particularly marketed towards people who bleach their hair, and while it is widely available to the public, several products are only sold to trained hair professionals. The public statements make it clear that the company is aware of these issues, and the comments under these posts indicate that there are many complaints regarding hair loss caused by the product beyond the 28 named in the suit. The CEO of the luxury haircare brand Olaplex has come out fighting against a $75,000 lawsuit in the wake of users worldwide complaining the products 'cause hair loss and damage'. as well as other partner offers and accept our. "We are prepared to vigorously defend our company, our brand, and our products against these baseless accusations," it said in a statement on Instagram. Olaplex Holdings Inc. Chief Executive Officer JuE Wong said the hair-care company will ramp up investments in the brand after failing to act quickly enough to stem a slowdown in demand and push back against consumer complaints. By clicking Sign up, you agree to receive marketing emails from Insider In response to questions about the refunds and the safety of its products, Olaplex said: "We are proud to help our millions of customers achieve their best hair possible and every customer inquiry is important to us. Olaplex has released test results that it says show the products are safe. It was filed on February 9, 2023 in the U.S. District Court for the Central District of California. Olaplex did not comment specifically on the Canadian lawsuit or refunds. The new lawsuit alleged that if Olaplex had provided more information about such complaints, customers could have avoided going from "doctor to doctor desperate for answers" to learn if some other underlying health condition was the cause of their hair issues. According to its own public statements, however, Olaplex did not remove lilial from products sold elsewhere in the U.S. and European Union until February 2022 and, at any rate, should have pulled the items entirely from stores, the lawsuit says. In science, let the data speak.. In the filing, Lavinia Popescu, a research and development executive at Olaplex, wrote that the company took action to remove lilial from products in 2021, well before the EU's deadline. Markets never sleep, and neither does Bloomberg. Olaplex states that it does this in three steps. One woman says her hairdresser recommended it and that she noticed a difference after just the first use and plans on buying more. Additionally, they hope to get full refunds, including tax, for all those who bought this product. the beauty and hair brand promoted by many TikTokers and Instagram influencers is facing a lawsuit after dozens of customers allege . Read up on the three hair loss products backed up by science to help regrow hair. Genute told Insider she started using Olaplex shampoo, conditioner, leave-in treatment, and oil at the end of 2021. It is difficult because they are trying to do active damage control (no pun intended) with consumers by promising these products are safe and will not cause hair loss, but each action they are taking could be used against them in litigation.. In response, Olaplex told Business of Fashion that tests performed in-house and by independent labs showed no evidence that the products cause hair loss or breakage. 3, but that isnt very comforting. ", "Complaints like the ones referenced in this article are, sadly, a fact of life in our industry, and have been made against other brands in the category for years," Olaplex said. Want to stay in the loop on class actions that matter to you? BeautyMatter 2023 Jue Wong posted a video on Instagram addressingconcerns from the lawsuit filed in California - which argues that Olaplex products caused baldness and blisters for more than two-dozen customers. An example of data being processed may be a unique identifier stored in a cookie. "Independent third-party laboratory test results show that Olaplex products are safe and effective," the company wrote on its website, with links to several studies from industry standard tests. 5, Olaplex No. They also claimed that lilial, used to give hair products a pleasant smell, has been identified as having endocrine-disrupting properties that could interfere with natural hormone functions and may pose risks to fertility and fetal development. (Podcast). Olaplex is being sued after 30 women filed a lawsuit on Feb. 9, claiming the company's products contain allergens and irritants that have resulted in brittle hair and hair loss. 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